Senior Performance Marketing Manager, Affiliates & Referrals

Build a world-class holistic affiliate and referral marketing strategy. You’ll determine, pitch, and implement core changes to the program to scale impact and improve efficiency. This includes: Modernizing the legacy affiliate program to take it to new ARR heights. ARR is the core metric you’ll own, with the goal of scaling the program into one of our biggest revenue drivers. Building a brand-new customer referral engine and scaling it into one of the biggest channels Collaborating with the Brand Partnerships team to make revenue share agreements a core component of creator partnerships on a go-forward basis, helping massively scale this P&L and unlocking new opportunities for creator partnerships Own all affiliate, referral and rev-share operations and reporting. As the owner of the program, you’ll “be in the weeds” executing the tactical plan every day to drive growth. Improve relationships with current affiliates and recruit new ones – with a particular emphasis on larger creators. You’ll be one of their key points of contact at the company, along with our partnerships team, and a guide for them to improve their own referral strategies. Mobilize partners to advocate on behalf of the company, across marketing channels, to support relevant marketing initiatives (like product launches).