Lead growth engineering projects, like implementing a localization framework to support international audiences, building referral program logic and attribution systems, rebuilding our tracking implementation to improve accuracy and reliability. You’ll own projects from concept to launch, working closely with marketing, design, and other engineers. Build features on the marketing site — ship landing pages, interactive tools, and conversion flows that help people discover and try the product. Create benchmarks, calculators, and utility content that educate users and drive engagement. Shape marketing platform capabilities by building systems and frameworks that let the team move faster. Create A/B testing infrastructure, develop programmatic page generation for SEO/AEO, implement content management patterns, and build reusable components that make future projects easier to ship. Drive experimentation and optimization — implement A/B tests, optimize conversion funnels, and help the team learn faster through code. Set up experiments, validate results, and iterate based on what we learn. Balance moving quickly with maintaining quality. Improve foundations by maintaining integrations with our marketing technology stack (Segment, GTM, Mixpanel, BigQuery), upgrading dependencies, optimizing performance, and ensuring accessibility. You’ll also participate in our on-call rotation and contribute to ongoing system health — fixing bugs, addressing security vulnerabilities, and other improvements that keep the website running smoothly. Contribute to shaping engineering culture by pairing with other engineers, reviewing code, sharing knowledge about growth systems and marketing engineering patterns, and helping level up how we approach frontend work.
